Here's an upcoming audio seminar that some may want to tune into:
Brand 101: What Every Executive Recruiter Should Know
A 90-Minute Audio Conference Featuring Jeremy Garlington,
Managing Partner, Point of View LLC
Friday, August 18, 2006 – 1 P.M. EST
Register
Are you a brand? The harsh truth is most individual recruiters are not brands, according to the term's conventional meaning. Branding, or the act of creating brand, has shoved aside the process' true value, which is defining and keeping a unique promise in clients' hearts and minds.
Join Kennedy Information and presenter Jeremy Garlington for this seminar and explore how brand building can be properly integrated within standard business and search practices.
Designed specifically for individual leaders, content will address the intersections between personal leadership and organizational brand.
Knowledge and insights you'll take back to your organization:
*Brand vs. branding – what the terms really mean
*What we can learn from industry leaders
*How to create differentiation, with yourself, practice and firm
*Proven techniques and tips for establishing and communicating a brand promise
*The dos and don'ts of effective brand building
Experienced search consultants, or those aspiring to reach new heights, will discover new ways of thinking – both about themselves and their firms.
Jeremy Garlington – Managing Partner, Point of View LLC
Jeremy Garlington is an executive coach and branding consultant who specializes in working with retained executive recruiters and search firms. He currently serves as managing partner of Point of View, LLC, an executive leadership consultancy in Atlanta.
