Monday, April 11, 2005

Ego vs. Conscience

It’s tempting to over-simplify what we read, see and hear every day. So we’ll try not to. Any discerning leader, however, could gain a lot by viewing their experiences through ego vs. conscience, both personally and existentially.

In “The Eighth Habit,” Stephen Covey makes clear distinctions between the two terms: Ego focuses on one’s own survival, pleasure and enhancement to the exclusion of others and is selfishly ambitious…Conscience, on the other hand, both democratizes and elevates ego to a larger sense of the group, whole, community, in short, the greater good. It sees life in terms of service and commitment…

Now, let’s consider these terms taking into account the latest high-profile CEO hubris.

No one would argue that former AIG Chairman and CEO Hank Greenberg lacked ego. But would they stop to consider whether his conscience, at different points, kept up with or outpaced his ego? Or that he needed ego to accomplish what he wanted to? Probably not. In the final measure, it’s all about where the balance lies by today’s standard. In Greenberg’s case, bad accounting may have been the smoking gun, but in the long run, failure to adapt to changing circumstances, or not sacrificing ego, is what did him in.

Turning to Morgan Stanley and its embattled CEO Phil Purcell, this dispute has all the factors associated with ego gone wild: Warring factions, dissident shareholders, hawkish hedge funds, etc. You name the factor, and this Wall Street power struggle has it. At no point has conscience reared its head. The board’s decision to spin-off the Discover unit might have qualified if the move had not been perceived as a complete flip-flop or cave-in to ego-driven interests. Even the opposition, the Group of Eight, have crossed the line with a full-scale media attack. Journalists live for big conflict and personality clashes, and this one has both going on in full display.

Luckily, a majority can manage the positive side of ego, which doesn’t get a lot of attention these days. It’s our humble opinion that anyone trying to accomplish something larger than their own self interest not only needs but also requires healthy ego and ego renewal.

The trick, however, is to know when to say when, or as Covey puts it far better:
Ego is myopic and interprets all of life through its own agenda. Conscience is the social ecologist listening to and sensing the entire environment. It fills the body with light, is able to democratize ego to reflect more accurately the entire world.

That may sound a bit lofty even coming from a guru, but it’s worth a few moments of reflection prior to your next conquest.

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