Delta Delay

Delta's search for a new CEO represents another delay. But not the type that leaves you in the Crown Room begging for a way out.

The challenge is two-fold: How to find someone to fill the chief post while keeping operations and the business moving continuously forward away from Chapter 11. The company says a decision isn't likely until at least the end of August when the board re-convenes. No lack of opinions out here on what they should or should not do. Some are informed while others, well...

Here's my personal favorite: "It's a cat fight to the finish between Paula Rosput (a current Delta board member and former CEO of Atlanta-based AGL Resources) and Marce Fuller, who used to run Mirant Corp. The fact that one of them (Fuller) is unemployed and the other semi-retired at a Seattle insuror makes it even more intense. Wake us when it's over."

According to an informal poll of search experts, the most likely option will be identifying a strong Chairman/CEO type along the lines of current CEO Gerald Grinstein. This person would then allow the two top internal candidates, Ed Bastian and Jim Whitehurst, to remain in their existing roles. Two other rumored contenders currently fit the bill but only one has experience operating a large airline. Daniel Carp currently serves as non-executive Chairman.

But that's all conventional wisdom. It's difficult to see how the board will just go with what's so obvious. Prior to Grinstein, there was Leo Mullin, the consummate outsider and McKinsey expert who inherited not only a flawed business model but also was forced to manage through 9/11. Some defend Mullin with great gusto, but we're not among them. It's a credibility thing. The last insider was a Delta original, Ron Allen, which, well, it's not worth turning that far back.

It's our view that the "new Delta" needs a fresh new leader, one that can continue the momentum, remain optimistic but accept a reality that no one else seems willing to: Sustained profitability for a large carrier in the current system is dreaming at best, living a lie at worst.

Would anyone like some peanuts? Okay, sorry, snack mix and complimentary beverage?

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